Key takeaways from NYSCC Suppliers’ Day 2024’s Inspiration Zone



Key takeaways from NYSCC Suppliers Day 2024 s Inspiration Zone

At this year’s NYSCC Suppliers’ Day show, global beauty trend insight platform BEAUTYSTREAMS curated a selection of innovative ingredients which were showcases in the exhibition’s Inspiration Zone. Designed to reflect the Beauty Movements outlined in Eleonora Mazzilli, Trend Localization & Business Development Director, North America at BEAUTYSTREAMS presentation and panel discussion during the event, the selected ingredients were chosen by the organization’s senior trend analysts and forecasters based on their Level of Innovation, Environmental Impact / Certifications, Concept, and Scientific Backup as criteria.

As detailed in Mazzilli’s presentation, the 2024-27 beauty movements identified by the BEAUTYSTREAMS team “apply to different positionings from luxury to mass-market and are set to drive the industry in the upcoming years,” taking root “in current societal trends and are expected to scale up as consumer needs and demands evolve.”

Mazzilli explained that “in today’s fast-paced world, where technology and societal shifts are driving change, consumer expectations are evolving rapidly,” and “factors like longer lifespans, economic pressures, and AI advancements are reshaping what people want.” She further added that “as AI becomes more integrated into our lives, there’s excitement about its potential but also concerns about its impact, and as a result, “this mix of feelings will heavily influence how consumers behave, calling for a balance between innovation, ethics, and personal well-being.”



Source link

About The Author

Scroll to Top